Bang celebrates freedom by launching American Berry
Bang Energy is taking things to a new level with the launch of American Berry, a star-studded fusion of bold, sweet berries that delivers a nostalgic, candy finish. This isn't just a new flavor; it’s a liberating sweetness that crashes over the palate, designed to ignite what’s next for the dreamers, the doers, and the unapologetic trendsetters.
American Berry blends a vibrant berry medley with a signature candy twist, creating a profile that is electric, refreshing, and deeply familiar. It is a modern take on the classic American flavor palette, bottled with Bang’s signature energy blend to keep your momentum going strong.
“Happy birthday America!” said Bang GM Lauren Albano. “We created this flavor to celebrate 250 years of freedom, fun and fireworks. Here’s to 250 more!”
American Berry is crafted for the wildcards, creators, music lovers, and culture drivers who thrive on standing out. Whether it’s an all-night creative session, a festival weekend, or a spontaneous city adventure, American Berry is designed to fuel moments where energy and individuality collide. Like a star-spangled glow of fireworks in the night sky, this flavor is a testament to the power of unapologetic energy.
The launch continues Bang Energy’s mission to innovate through fearless flavor experimentation, pulling inspiration from the peak of American pop culture and tapping into the playful side of lifestyle energy. With its bold aesthetic, punchy berry profile, 300mg of caffeine, and zero sugar, American Berry brings a fresh jolt of excitement to the category and invites fans to step fully into their own greatness.
Get ready to feel the spark; American Berry is arriving at retailers across the country.















